Who’s it for?

Who’s it for?

What’s it for?

These are probably the two most important questions to be asked before launching any venture, be it a business or writing a book.

Identifying your market segment let’s you write something or build something that could have a really good chance of succeeding.

This analysis is for a novel I would like to write one day in the future.

Today, I do not have a story or a target audience in place. So, I am just thinking aloud about the idea of writing a story with a specific target audience in mind.

To take a common example, the Twilight series was written for young adults. Out of a fan-fiction written for Twilight, came the Fifty Shades series, which ended up being targeted towards a romance-reading, adult female audience.


Since reading them in high school, I have been influenced by classic works by people like Dostoevsky, Dickens and Dumas. Apart from these, I love reading classic Indian philosophical and religious texts. Taking these and adding ideas from a number of modern non-fiction authors, I would like to combine my limited life experience and come up with a tale.

Who it’s for

It is for people interested in reading an old-fashioned story which turns out to be interesting and gripping.

What it’s for

The goal is to give people a window into the world of imagination and where it can lead us. Books can transport us to different worlds and change the way we look at the world.

Where there is a fit

A story such as this may resonate with who it is targeted towards. I feel like the target audience can be quite small initially. Depending on the feedback, the audience could be expanded.

Where there is a mismatch

The target audience may turn out to be too broad (like “all adults”) or vague or undefined.


There are so many themes and tropes to explore. Having plenty of material to pick from can be a bad thing at times because one needs to be careful in selecting the best stuff. One wants the result to feel good long after having written it. It seems that whether it has any effect on the reader and finding the magical utility is a matter of trial and error.

Without a doubt, reading books has changed my worldview several times over. I have been moved by too many authors and their writings to recount everyone.

For example, Brothers Karamazov showed me the different types of human nature and how, on many occasions, we can sink to our lowest. In the midst of such situations, Alexei Karamazov stands out with his peaceful and godly nature. The Count of Monte Cristoshows the Count doing crazy things to seek revenge and regain his own.

Even the popular books of today have an their impact wherein people get to identify their own dreams and desires in these stories. I’d want to inspire people, both young and old, to follow common sense, not do stupid things and respect ancestral wisdom.

Figuring out the “why, how, what” was quite useful.

why> As humans, we somehow have the tendency to want to tell a story employing both our imagination and creativity and to read such stories.
how> Have to commit to write around 1000 words a day, spending an hour and half of spare time. With this, accounting for holidays etc, the target is to complete the book in around 3-4 months.
what> The end result being a quality product.